En Punto de Quiebre, Jorge Santa Cruz nos sumerge en una ciudad rota pero brillante, donde cada decisión puede salvarte o condenarte. Entre calles que respiran caos, personajes que acechan desde las sombras y verdades incómodas, la narración se convierte en el único refugio. Una novela de ficción contemporánea y suspenso psicológico que desafía las reglas y expone la fragilidad de lo que creemos controlar.

Explora los beneficios de leer ficción provocadora y aplicar pensamiento creativo al marketing. Jorge Santa Cruz te guía en www.alas.city. Cuerpo fuerte, mente clara, ideas potentes.

Punto de Quiebre, la nueva novela de Jorge Santa Cruz, es una ficción urbana provocadora ambientada en Miami. Narrada de forma no lineal, mezcla crítica social, deseo, humor negro y caos multicultural. Disponible en preventa en Kindle. Lanzamiento: 9 de agosto de 2025.

MEGAN 2.0 isn’t a sequel—it’s a system error. In this wild blog post, Jorge Santa Cruz dissects how the once-creepy, meme-worthy AI doll turned into a slang-spewing, plotless disaster. From bad jokes to missed opportunities, this film is a masterclass in what happens when creators forget what made their story—and brand—work. A sharp, hilarious take that blends film critique with real-world marketing lessons. Read at your own risk (and keep your Wi-Fi off).

¿Y si este es el año en que el Inter Miami se convierte en el caballo loco de Troya? Sí, Inter. Sí, Miami. Sí, con Messi, que tal vez ya...

A24’s Friendship isn’t ambiguous—it’s dead serious. Disguised as a comedy, the film delivers a quietly defiant manifesto about self-acceptance, social awkwardness, and the right to not change.

In this darkly funny blog, Jorge Santa Cruz explores how death is marketed—yes, even death—with sharp wit and satire inspired by Final Destination: Bloodlines. From art directors faking their demise for engagement to brands capitalizing on the inevitable, this piece unpacks how we laugh at our own mortality and turn it into a creative campaign. A must-read for marketers, creatives, and anyone who’s ever wondered why cemeteries are full of people who never thought it would hap

El ascenso de Inter Miami con Messi se ha estancado, con Javier Mascherano luchando por encontrar dirección. A medida que el rendimiento del equipo decae, la presión aumenta: ¿revivirán su magia o caerán en el olvido?

Let’s talk about Parvulos: Children of the Apocalypse, Freaky Tales, and The Luckiest Man in America—three wildly different creations united by one powerful idea: you don’t need a $200M budget to be unforgettable.

El humor cubano tiene maestros inolvidables: Álvarez Guedes, Tres Patines, Antolín El Pichón y El Pible. Le este blog POR Jorge Santa Cruz!

Parthenope (2024) is pure cinematic beauty—a love letter to Naples, youth, and desire. A visual and poetic masterpiece that captivate...

Cuando piensas en Ana de Armas, piensas en una historia de superación: una joven cubana que escapa del yugo de una dictadura para brillar...

As the 2024 movie season comes to a close, just before the Oscar nominations are unveiled, Armand emerges as a film that demands...

Two films, one unforgettable night. The Last Showgirl & The Girl with the Needle are a masterclass in resilience & storytelling.

Art director Jorge Santa Cruz slams Florida's ID-for-porn law, calling it absurd, anti-privacy, and a missed marketing goldmine.

Join Jorge Santa Cruz as he humorously explores how AI mirrors his personality, from quirky tricks to creative chaos...

Explora el debate sobre el Mundial de Clubes 2025, donde la pasión por los equipos supera las fronteras nacionales.

Cinema has always been a visual medium, but at its heart, it has also been a myth-making machine. Stories told through film often...

What happens when brand slogans tell the story of your day?  It’s genius marketing turned life advice. Here’s the breakdown: 🌅  Morning...

Anora is undeniably a good movie—but just that, nothing exceptional.